Xu Jiayin from the imbark is a firm Red Sea strategy embracer.He to “Red Sea strategy” the explanation is, “grows in the slow market space in the demand, fixes the eyes on the competitor, welcomes difficultly on, faces the reality bravely, participates in the competition the strategy”.“In the Red Sea, permanent adult only then challenges, for the excuse, does not look for the reason, believed the means are always more than the difficulty.The market like battlefield, permanent greatly is must dare in the bloody battlefield to compete, and is in an impregnable position in the competition extreme intense market.” This section of writing, the source from permits the family in the summary to print 2007 year's end in the permanent big internal system conference speech abundant guest .Not only this and a section of council book, actually permanent big going on the market process, and even development course portrayal.Through a series of active development, fires the permanent big brand.

permanent is greatly the reliable strength grows.In 2006 the permanent big land stockpiles the 6,000,000 square meters, at the beginning of 2008 had achieved 48,000,000 square meters, grow 8 times; In 2007 permanent great sales volume only then 3,000,000,000, but in 2009 then will achieve 30,000,000,000, will grow 10 times.In 2006 permanent has 3000 staffs' greatly, in 2009 already achieved 7900 people.Once scale compared to permanent great several fold enterprise circle , as if on in short year by permanent big surmounting.

the permanent big success has a this strategic half merit.Permanent could endure greatly last year the cold winter, also benefitted from the Red Sea strategy.In 2008 National Day period, permanent greatly while national 13 city near 20 estates opening price, and the entire line by 7.5 folds “the cost price” the sale.This kind “breaks the arm seeks livehood” the reduction dynamics and the scale, as well as displays renouncing with the courage, is unique in the real estate profession.In June, 2009, the permanent big crisis enormous degree alleviated, Xu Jiayin uses through the wife to the shore company purchases Zhou Dafu by 150,000,000 US dollars prices to serve under somebody's banner a company, increases holds the permanent large estate 11% stock, will control the stockholder's rights to expand at one fell swoop to 67.55% which will shake with difficulty.Exterior censure stops suddenly.Xu Jiayin the intrepid attitude and control can be inferred.Xu Jiayin said in a speech that,“Handles the matter which others not impossible to do, handles matter which others could not think, handles matter which others do not dare to want to do.”

“the permanent big business model is extremely simple, not in the least fresh idea.But permanent is greatly exactly these year Chinese real estate profession marketability epitomizes.” A field public figure said, “if has not permitted the family prints -like the unusual method and the iron hand attitude, this kind of conformity can succeed not necessarily.” The permanent big management structure is thought-provoking.Greatly revolves permanently Xu Jiayin in the control.The permanent imperial throne is responsible in Guangzhou's group headquarters to manage, is similar to the cerebrum; But each place subsidiary company is responsible to carry out, is similar to the hands and feet.

permanent grows greatly in assaulting.

　 Origin: house hiring